CLIENT : Mondelèz international
PROJECT : #ShowYourFreshfaces
OBJECTIVE : To revive and promote the age-old art of gum chewing, creating a fresh, up-to-date image for young adults throughout Europe (brands: Hollywood, Stimorol, Trident).
CREATION : A global platform for users to share their selfies. The best entries win a front-row seat at the French deejay’s first-ever live interactive concert.
COLLATERAL : Videos, posters, press, mini-sites, POS displays, banners and more
TECHNOLOGY : PHP and responsive design
SITES : showyourFreshfaces.com